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Follow the links below to find material targeted to the unit's elements, performance criteria, required skills and knowledge

Elements and Performance Criteria

1. Distribute physical products
   • Research traditional and new distribution models for music and associated products in consultation with people having appropriate expertise
   • Determine the range of physical products to be promoted, and develop strategies for their distribution in consultation with relevant people
   • Establish contracts for distribution, with rights and obligations of all parties explained
   • Manage processes to distribute physical products to retail outlets as required
   • Document and maintain records of products distributed
   • Distribute income from sales of products in line with contractual agreements
2. Manage digital distribution of music
   • Research digital distribution models for music and associated products in consultation with people having appropriate expertise
   • Communicate the different business models for digital distribution to artists, songwriters and composers
   • Communicate to artists, songwriters and composers their rights under a digital distribution deal
   • Develop strategies for digital distribution, and supply music in the required format
   • Contribute to the promotion of music and associated products using a range of media
   • Document and maintain records of music distributed
   • Distribute income from digital sales of products in line with contractual agreements
3. Evaluate distribution strategies
   • Assess the impact and effectiveness of distribution strategies
   • Evaluate cost and time benefits of different distribution strategies
   • Revise distribution strategies as required in consultation with relevant people

Performance Evidence

Evidence of the ability to:

research models for distribution of music and associated products

develop strategies to distribute music and associated products

distribute music and associated products in digital and traditional forms, and evaluate effectiveness of processes

work cooperatively with others involved in the distribution of music and associated products.

Note: If a specific volume or frequency is not stated, then evidence must be provided at least once.

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Knowledge Evidence

To complete the unit requirements safely and effectively, the individual must:

explain different models for the digital distribution of music

explain the rights and obligations of parties in music distribution deals, including copyright and royalty income

outline the processes for distributing music and associated products in both digital and physical form

outline issues and challenges that typically arise in the context of managing the distribution of music and associated products, and how they might be overcome.

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